The Wrap Up: November 26
It’s time for a wrap up of some of the posts currently sitting in my feed reader. It’s only a small selection but none the less some posts, I thought I wanted to pass a quick comment on.
Today it’s about the potential in a Facebook-Twitter marriage, the future for personal blogs and a new service with some interesting potential for media performance reviews.
Facebook’s Attempt to Acquire Twitter = Fail Whale
There is a lot of speculation going around that Facebook is looking to acquire Twitter. Some people think this is a very strange move, but I think it makes perfect sense. One of the biggest features of the Facebook platform is the status update, and with an acquisition of Twitter, it would increase Facebook’s ability to reach out to non-Facebook communities and drive new growth. Furthermore Twitter do one thing really well - facilitating the 140 character microblogging - and that might have a great rub off effect on Facebook, who are doing so much different stuff that they are in risk of drowning in the attempt.
Seth Godin writes an interesting post about one of the things thats driving huge discussion right now: The future of blogging. And he makes an important distinction in the types of blogs: Group blogs - which are dominating the top lists - are equal to media entities, while personal blogs are equal to authentic authorship. He suggests that the two are so unline that it would make sense to split the lists and make a new one for authored blogs only. I think this is a stellar idea. After all, a lot of the great stuff, we learn from, are not found on TechCrunch but on smaller blogs with more personally dedicated people.
Professional feedback, instant & peer-to-peer
Rypple is a nice new Canadian service that allows for people to review each others performance. A person can post a question relating to ones own performance and choose people to ask to answer the question. In that way you get an instant measurement of how you’re doing. I do see some challenges in the model, primarily around data security and privacy, but still I can’t help wondering what would happen if this was a model that was adapted by mainstream media? Maybe it could help reconnect media and their audience?
Vad NU! is a consultancy company owned by Mads Kristensen and specialized in helping clients take advantage of the business opportunities created by new media. Click to learn how I can help you and your company.




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