Worst ‘marketing idea’ ever

The Next Web talks about a new way of guerilla marketing - “Reply All Advertising”. Meant as a provocation I’m sure, the basic idea is to take advantage of people, who send out mails with a lot of recipients in the TO line and just reply all with a basic marketing message.

The idea is stupid. It’s a perfect example of why two wrongs don’t make a right. Because even though someone screws up and send out mass email, where you can see everybody, who has got the same email, it doesn’t give you the right to take advantage of it. Plain and simple.

Let’s put this one in the Deadpool for Stupid Ideas.

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